MOLINE, Ill. (Sept. 16, 2025) – partners with pro quarterback Brock Purdy and 10-year-old internet star Jackson Laux, known as “Tractor Kid”, to deliver hot, field-ready meals to farmers pulling extreme harvest shifts across America.

The mission is simple but impactful:

• Deliver meals directly to farmers working 12–20 hour fall-harvest days.
• Thank farmers who constantly race time, especially during harvest season.
• Donate 250,000+ meals to to fight hunger nationwide.
• Show up for the ones who show up for all of us.

“It’s not every day a quarterback walks into your tractor shop with a meal,” said Tim Couser, an farmer visited on the pair’s meal route. “Seeing their gratitude for our operation was a welcome break during intense harvest days.”

Farmer Appreciation Goes Hand-in-Hand with Hunger Relief

Farmers are never off the clock—so field meals matter. Deere understands this deeply:

• In 2024, donated $6.6M to .
• The brand has long partnered with food banks and organizations like The Farmlink Project.
• This collaboration reinforces food security while honoring farmer life-cycle impact.

“Delivering homecooked field meals are simple gestures, but it’s our way of recognizing the people whose hard work puts food on our tables,” said Jen Hartmann, global director of corporate reputation and brand marketing at .

This year’s Deere + Purdy + Tractor Kid field-meal drive proves one thing clearly: the real heroes of harvest deserve both fuel for their fields and meals for their communities.

SOURCE: John Deere